
Why promote a website in Bali
Bali is a popular place for tourists and expats
Millions of travelers and thousands of expats come to the island every year. They are actively looking for accommodation, entertainment, surf schools, yoga retreats, restaurants and transport rental.
A modern tourist is increasingly planning a trip online, studying reviews, comparing prices and booking services in advance. Therefore, it is important that your business is presented in search and on popular online platforms.
People search for services through Google
Most tourists and residents use Google to find restaurants, hotels, scooter rentals and excursions. Search queries can be very different, from simple "restaurant Bali" to "yoga retreat Canggu or "rent scooter Ubud". Therefore, it is important to study popular keywords in advance so that your site appears in the results.
Popular query | Example in English | Example in Indonesian |
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Restaurant in Bali | Bali restaurant | Bali restaurant |
Scooter rental | scooter rental Bali | sew motor Bali |
Yoga retreat | yoga retreat Bali | retreat yoga Bali |
Hotel or villa | Hotel Bali | Hotel Bali |
Excursion | Bali tour | Tour Bali |
If the site is not available in the search for customers, competitors will find it
Absence of a website or low positions in the issuance means the loss of potential orders and income. When a potential client searches for services in Bali, he sees only those companies that occupy the top positions in the search results. If your site is not there, the person will simply choose competitors.
Low positions in the search results may also mean that the site is not optimized, takes a long time to load or lacks useful information for the user. All these factors reduce trust and reduce the number of appeals. Promotion helps to correct the situation: the site becomes noticeable, gets more transitions and begins to bring real customers.
For example, if you own a restaurant in Changu or rent a villa in Ubud, the presence in Google gives a chance that a tourist who typed the request "best restaurant Canggu" or "villa rent Ubud" will find you. Thus, SEO is not just technical work, but a way to ensure a stable flow of orders and increase the profits of your business.
What is important for promotion
Make the site convenient and fast
Users don't like to wait for pages to load. If the site opens slowly or is difficult to use on the phone, tourists will simply go to competitors. Speed optimization and convenient navigation increase the chances of orders.
Add pages in English and Indonesian
The audience in Bali is multilingual: tourists are looking for information in English, locals - in Indonesian. The multilingual website expands its reach and attracts more customers.
Set up Google maps and company profile
Google Maps is the main tool for finding local services. A profile with photos, description and reviews helps to find your business faster and increases trust.
Add useful content about your services and areas (e.g. Ubud, Changu, Seminyak)
Articles and pages about popular locations and your services help to get to the top of the search and answer tourists' questions. The more useful the content, the higher the chance that the client will choose you.
Popular online platforms in Bali
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Google Maps is the main source of search for restaurants, hotels and services.
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TripAdvisor - important for hotels, restaurants, excursion and tourist services.
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Traveloka and Tiket.com are popular with locals and tourists from Indonesia.
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Booking.com and Airbnb are indispensable for hotels, villas and guesthouses.
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Instagram and Facebook - through geotags and local communities you can attract tourists.
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Local Bali Forums and Bali Spirit - thematic communities and portals for expats and tourists.
How can we help
We do not just offer a standard set of SEO services, we build a strategy focused on the specifics of your business and the Bali market. Our goal is not just to bring the site to the top, but to ensure a stable flow of customers and an increase in brand awareness.
Audit and analysis
We start with a comprehensive audit of your website. We check the technical parameters, structure, download speed, correctness of display on mobile devices. We analyze content, keywords, meta tags and competitors in your niche. Based on the data obtained, we form clear recommendations for improving the site and promotion strategy.
SEO optimization and local configuration
After the audit, we start optimization. We customize pages for target requests, improve the internal structure of the site, implement micro markup. Be sure to create or adjust the Google My Business profile, add the company to maps and local directories. We pay special attention to the multilingual nature of the site: English and Indonesian minimum, with the possible addition of other languages to your target audience.
Content and sites
We create useful and interesting content that solves customer problems and helps the site to promote: articles, guides, descriptions of locations (Ubud, Changu, etc.), answers to popular questions. We publish information on local forums, tourist portals, social networks. We also develop a link profile with the help of quality resources.
All actions are transparent: you receive reports, recommendations and see the growth of positions in the search in the first weeks of cooperation.
What will happen as a result
The results of SEO promotion in Bali can be felt a few weeks after the start of work. If everything is done correctly, the site begins to attract more and more target visitors, that is, those who are interested in your services. This is reflected in the number of applications, reservations or purchases, depending on the type of business. Customers are more likely to find your site in the search results, stay on it, read useful information and decide to contact you.
In parallel with the growth of traffic, brand recognition is also growing. Tourists and expats begin to see your business in Google Maps, forums, social networks and other online sources. This builds trust: the more points of contact with the brand, the higher the probability that you will be preferred. In addition, high-quality SEO promotion allows you to reduce the cost of paid advertising, as organic traffic begins to play a major role in customer generation. In the long run, the site becomes the main channel for attracting customers, and investments in SEO pay off many times.
Staps of website promotion in Bali
- Analysis of competitors and selection of keywords. We study what users are looking for, who already occupies the top in the search, and which key phrases are suitable for your business.
- Technical optimization and acceleration of the site. We check the code, structure and download speed. We eliminate technical errors, increase mobile adaptability and user experience.
- Promotion of the site through the purchase of reference mass. We develop a natural and high-quality link profile: we place links on thematic resources, local forums, blogs and articles. This increases the credibility of the site in the eyes of search engines and strengthens its position on target queries.
- Setting up and running ads in Google Ads. We create effective search and media campaigns, set up geo-targeting by Bali districts, test bundles of keywords and ads, analyze indicators and optimize the budget.
- Creation of multilingual content. We develop texts optimized for English and Indonesian languages, taking into account local requests and the mentality of the target audience.
- Registration on local sites and Google Maps. We add business to Google My Business, TripAdvisor, Booking, Traveloka and other services relevant to Bali.
- Collection and management of feedback. We encourage customers to leave positive feedback and work with reputation at key sites.
- Constant monitoring and improvement of results. We track the growth of positions, user behavior, traffic and applications. We make improvements and test new approaches.
Do you want to start quickly?
Contact us and we will help your site take a strong position in the search results. The first changes in attendance and user activity will not be long in coming, especially if your business is focused on an active online audience. We will adapt the strategy to your goals and try to achieve results as soon as possible, without empty promises on deadlines.