About the service

Setting up and maintaining advertising in search engines

PPC specialist services are professional setting up and advertising in search engines such as Google Ads. The main goal is to increase traffic, attract new customers and increase sales using effective contextual advertising tools.

What is included in the PPC specialist services?

  • Product analysis: collection of information about the advertised product and target audience.
  • Selection of key queries: drawing up an up-to-date list of keywords and negative keywords.
  • Creating ads: writing conversion texts, setting up extensions.
  • Targeting settings: audience selection, geolocation and display time.
  • Development of advertising strategy: definition of resources for display, formats and visual design.
  • Campaign optimization: testing, performance analysis, making changes to improve results.

Order the services of a PPC specialist to make the most of your advertising budget and achieve a steady increase in conversions.

Brands

Our clients

Watsons
Бескет Фарм Групп
UsJunkCars
Jose Amorales
Pervomaysky Dairy Canning Plant
Federation of Housing and Utilities Employers of Ukraine

Contact us for a free consultation

shape
Types of services

Types of PPC specialist services

This includes detailed study of the campaign structure, creation of attractive ads, selection of high-conversion keywords, setting up accurate audience targeting and budget optimization to achieve maximum ROI. This approach provides a fast inflow of targeted traffic.

Recommended for businesses that want to quickly attract the target audience.

More Setting up advertising campaigns

Optimization of existing campaigns

This process includes in-depth analysis of current campaigns, identification of weak links, improvement of targeting, redistribution of the budget to the most effective channels and optimization of ads to significantly increase conversions.

Recommended for companies that want to reduce costs and improve performance.

Setting up retargeting

This helps to conduct a detailed analysis of competitors' strategies, identify their key advantages and disadvantages, identify successful approaches and adapt them to create competitive advertising campaigns.

Recommended for creating an effective advertising strategy.

Competitor analysis

This helps to conduct a detailed analysis of competitors' strategies, identify their key advantages and disadvantages, identify successful approaches and adapt them to create competitive advertising campaigns.

Recommended for creating an effective advertising strategy.

Creating a media plan

This process includes careful planning of all stages of the advertising strategy, selection of the most effective advertising channels, definition of clear goals and KPIs, as well as forecasting possible results based on analytical data.

Recommended for companies that want to get a clear structure of actions.

This helps to conduct a detailed analysis of advertising campaign data, identify strengths and weaknesses, adjust the strategy based on analytics and continuously increase the return on investment through accurate decisions.

Recommended for monitoring the effectiveness of advertising.

More Analytics and reporting
shape shape
Promotion tools

Tools used by PPC specialist

Google Ads

Google Ads

Universal platform for advertising in search, on YouTube and partner sites. Suitable for work in any European market.

shape
Meta Ads (Facebook и Instagram)

Meta Ads (Facebook и Instagram)

A popular targeting platform in Europe. It is easy to segment the audience by interests, behavior and geography.

shape
LinkedIn Ads

LinkedIn Ads

Effective for B2B advertising. Focused on professionals in the UK, Germany and other European countries.

shape
TikTok Ads

TikTok Ads

Perfect for the youth audience. It is popular in European countries, such as France, Germany, Great Britain.

shape
shape shape
Stages of work

Stages of work of a PPC specialist

1. Planning and research

At this stage, a market analysis is carried out, the target audience and competitors are studied. Keywords and phrases for advertising campaigns are determined, advertising messages are compiled, advertising platforms are selected (e.g. Google Ads, Bing Ads, social networks).

2. Launching and managing campaigns

At this stage, advertising campaigns are configured and launched in the selected systems. The PPC specialist creates advertisements, sets up rates, budgets and targeting, and monitors the compliance of advertising with the established rules and requirements of the platforms.

3. Analysis and optimization

After launching campaigns, it is important to regularly analyze their effectiveness: track CTR (click-through rate), conversion, ROI (return on investment) and other important metrics. Based on the received PPC data, the specialist makes adjustments to campaigns to improve their effectiveness, optimizes bids, keywords and advertising messages.

Customer reviews

What customers say about us

I can't help but leave a positive review for Sergey Kozlov and his SK-SEO team for their comprehensive approach to business. I recommend them for cooperation!

Open review in Google Maps

Magnetic Land

Anna

Magnetic Land

I rarely leave reviews, but now I really want to do it! It is difficult to find a specialist with whom it is easy, clear, fast and with humor...

Open review in Google Maps

Silk Dentist (Kharkiv)

Olga

Silk Dentist (Kharkiv)

Open review in Google Maps

Ozon Group

Victor

Ozon Group

Sergey, thank you for the excellent work and assistance to our company. We will definitely recommend you to everyone…

Open review in Google Maps

Vesta & Svadebka Salon-Shop

Victor

Vesta & Svadebka Salon-Shop

We worked with Sergey not for long, but fruitfully. In half a year of work - he created the SMM department, trained the staff, set up the work of the department. All the tasks agreed upon in the contracts were completed.

Wikimapia

Eugene

Wikimapia

Thank you very much) they gave a free and detailed consultation. They helped a lot)

Open review in Google Maps

Director of

Andrey Alaev

Director of "HoFoFish"

I really enjoyed working with Serhiy. He is a great specialist and a very nice person.

Federation of Robot Sellers of Housing and Public Utilities of Ukraine

Oleg Adamov

Federation of Robot Sellers of Housing and Public Utilities of Ukraine

I would like to express my gratitude for the work on SEO promotion! The site began to occupy leading positions. It got to the top in 7 months, with no small competition.

Furniture 7th (Kharkov)

Nikita

Furniture 7th (Kharkov)

We have been cooperating for more than 3 years, the guys are professionals!

Open review in Google Maps

Kyiv CBT Center

Victoria Kotko

Kyiv CBT Center

Great guys! We liked everything very much, we will try to contact you again.

Open review in Google Maps

VTP Ukraine

Demeshko Mykola Vasyliovych

VTP Ukraine

Many thanks to Sergey Kozlov for the quality work, for the individual approach. Cooperation and work at the highest level! Success and prosperity!

Insurance company

Evgeniy Slivka

Insurance company "Inter-Polus"
Cost of services

Cost of PPC specialist services

Setting up and maintaining advertising in Google and Bing search engines.

Purpose:

The purpose of this work - With the help of advertising in search engines, you will be able to show in a short time to appeal to potential consumers. This will significantly increase traffic and traffic from the site.

Project evaluation:

Evaluation - carried out individually for each site. The price depends on the subject matter, competitiveness and volume of the project.

Costs

The budget for the advertising company is not included in the price of the work. This budget is calculated separately and depends on a large number of factors. At the start of work, the budget is not calculated.

Payment for services:

Payment for services is made by prepayment. After the conclusion of an official contract, on the account provided by us. There are no other ways. We work on a non-cash payment.

Setting up ads in Google and Bing

From$100/Month

  • checkCompiling a content plan
  • checkSetting up and maintaining advertising in the Google Search Network, Bing
  • checkSetting up and maintaining advertising in the "Context-media network" Google, Bing
  • checkRemarketing settings
  • checkConfiguring and maintaining "Google Merchant Center"
  • checkSetting up and maintaining advertising on YouTube
  • checkDevelopment of advertising banners
  • checkAdverting company status report

Contact us for a free consultation

Contact phone number +38 (063) 737 68 68
News and articles

Articles on the topic "PPC specialist services"

What to do with canonical URLs in Google Search Console

What to do with canonical URLs in Google Search Console

Indeed, these notifications from Google Search Console can be perplexing, especially if you are unsure whether you "intentionally" created such situations. Let's break down each of the reasons why pages might not be indexed and what to do about it.

Promotion of construction companies on the Internet

Promotion of construction companies on the Internet

In the modern market, where competition in the construction industry reaches its peak, just high-quality construction no longer guarantees a stable flow of customers.

Direct targeting - when advertising speaks personally to a person

Direct targeting - when advertising speaks personally to a person

Direct targeting is not just audience segmentation. This is a personalized communication, where advertising ceases to be a mass message and turns into an individual dialogue.