Articles

Geographic Targeting

Geographic targeting (or geotargeting) is an advertising technique in which ads are directed at users in a specific geographic region

Public Opinion

Public opinion is a powerful and multifaceted factor that significantly affects our perception of the world, our decisions, and our behavior.

Demographic Targeting

Demographic targeting is a powerful tool that advertisers use to more accurately reach their target audience.

Creating UGC Content

The role of user-generated content (UGC, from English User-Generated Content), has increased significantly.

What is SaaS

SaaS (Software-as-a-Service) is a software delivery model in which applications are accessed via the Internet on a subscription basis.

How to develop a successful content management strategy

My path in content management taught me that an effective strategy requires not just the creation of materials, but also a deep understanding of the needs of the audience and competent organization of processes.

Classification of key queries for SEO

The classification of keywords is something I deal with daily in my work on SEO.

How to Use Social Media for Business Growth

Social media has become a key element of successful marketing strategies for many companies.

Feature of Instagram Advertising

Instagram stands out as a platform with one of the most active and engaged audiences.

Link building, what is it?

Link building is the process of acquiring hyperlinks from other websites to your own.

Backlink strategies

Backlink strategies are a key component of search engine optimization (SEO), as they can significantly improve the site’s position in search engines.

Geo-targeted content and its impact on SEO