Content

Content production for websites and social media

We create unique content for websites, social media, email, and video. We set topics, tone of voice, and requirements so materials are useful, engaging, and support SEO and sales.

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  • Strategy + editing
  • Design, production, analytics

Why do you need a content plan?

We define goals (leads, retention, awareness), audiences, and key messages, and fix topics, formats, and tone of voice.

We set metrics: traffic, engagement, conversions, email opens, video views. We configure analytics and A/B tests.

Case

YouTube + Instagram

sample

Case: YouTube + Instagram

Content for YouTube + Instagram

done

YouTube video

Video 1:40 — script, voice-over, editing, titles, description, and UTM to track views and clicks.

Instagram post

Post preview
Cover/preview — adapted for YouTube and socials, branded colors, and a clear pain-driven message.

What we did

  • Video: script, storyboard, shooting, editing, titles, description + UTM.
  • Post: copy, visual and preview in brand style, adaptation for Instagram.
  • Publishing: hashtags, UTM in bio/stories, tracking clicks and views.
Result
Video — 3 days, post — 1 day: both ready for Instagram promo.

Formats

Content formats we produce

We match formats to goals: leads, retention, authority, product support, and SEO.

Strategy

Content strategy and calendar

Topics, hypotheses, TOV, channel mix, and funnel stages.

  • Goals, audiences, messages, and pillars.
  • 1–3 month calendar with priorities.
SEO & blog

Articles, longreads, case studies

Keyword research, expert copy, diagrams, and checklists.

  • Semantic core, structure, internal links.
  • Editing, fact-checking, visuals.
Landings

Copy and prototypes for landing pages

Offers, blocks, forms, UTM/CRM events, speed and SEO requirements.

  • Brief, block scheme, microcopy.
  • Acceptance checklist and analytics.
Email

Email flows and triggers

Welcome, nurture, retention, activation. Subjects, scenarios, templates, and A/B.

  • Event and segment mapping.
  • Templates, copy, tests for subjects and CTAs.
Video/creatives

Scripts and storyboards

Scripts, timing, frames, graphics, and requirements for editing/voice-over.

  • Storyboards, titles, brand colors.
  • Briefs for editing and animation.
Product

Guides and training

How-to, onboarding, FAQ, support scripts, and knowledge bases.

  • Structure, templates, and updates.
  • Metrics: reads, NPS, fewer support tickets.

What’s included

What’s included in content production

We build content for SEO and audiences: gather requirements, write copy, design visuals, configure analytics, and check with QA lists.

Content process unites strategy, production, and analytics. We work in sprints: plan topics, create assets, align, publish, and measure.

We fix TOV, key messages, page/article structure, block prototypes, visual, SEO, and format requirements. We configure tags, events, and goals.

We can deliver ready assets or implement: publish, connect email templates, set up sends, and build reports.

Typical package includes:

  • Goals, audiences, TOV, content maps, and calendar.
  • Briefs and specs for copy/landings/video, block prototypes.
  • Editing, fact-checking, glossary, and CTA lines.
  • Design: illustrations, covers, tables, infographics.
  • Analytics: UTM, GA4/Pixel/CRM events, A/B hypotheses.
  • QA checklists, iteration schedule, update policy.

Pricing

Pricing for content production

Cost depends on volume, channels, and production depth. Ad budgets are calculated separately.

Start

START

from $380

  • 4–6 assets (posts/articles/email) + visuals.
  • 1-month content plan, UTM, basic GA4/Pixel events.
  • 1 round of edits, 5–7 business days.
Discuss

Popular

PRO

from $720

  • 8–12 assets: longreads/cases + email + landings.
  • SEO structures, cover design, A/B for subjects and CTAs, GA4/CRM.
  • 2 rounds of edits, 7–12 business days.
Order

Business

ENTERPRISE

on request

  • Full editorial team: editor, authors, designer, layout/email.
  • Video/creatives, multilingual, product guides, ongoing support.
  • Regular sprints, delivery SLAs, advanced analytics.
Get a quote

Our clients

Watsons, Basket Farm Grupp, UsJunkCars, Jose Amorales, Federation of Housing and Utilities Employers of Ukraine and other brands trust us with content projects and campaigns.

Watsons

Client reviews

E-commerce, SaaS, B2B, and local brands share their experience: we handle content, update sites, implement SEO, and provide transparent reporting.

Igor Tsoi

Google Maps

Working with Sergey was productive and pleasant. High professionalism and deep marketing expertise significantly helped our business.

FAQ

What do we need to start content work?

Goals (leads, PR, retention), audiences, examples, access to analytics/CRM, TOV/brand preferences. We’ll fill the brief together on a call.

How long does preparation take?

Plan + 4–6 assets — 1–2 weeks. Complex packages with landings, email, and video — from 2–4 weeks. Timing is confirmed after the brief.

Can we order only copy?

Yes. We can cover only copy/editing or only email/landings. Design and layout are optional.

How do you control quality?

We use checklists: TOV, facts, structure, CTA, SEO, layout, analytics events. Two rounds of edits are included.

Contact now

Tell us about your product and goals. We’ll gather a brief, propose content formats, volume, and timing. We’ll deliver up to publication and reports.

Phone WhatsApp Direct chat Viber Direct chat Telegram Direct chat

Prepare links to examples and access to analytics/CRM — that speeds up content launch.

  • Phone: +38 063 737 68 68
  • Kharkiv office: 199D Heroiv Kharkova Ave
  • Kyiv: 10 Kozhemyatska St
  • Krakow: Koszykarska, 22A