List of Internet marketing works

  • 07.01.2024
  • Sergey Kozlov Sergey Kozlov

List of works:

  • Keyword search and analysis: determining the most effective keywords and phrases that will help attract target customers.
  • Content optimization: creating content on the site that meets user requests and is optimized for search engines.
  • SEO: website optimization for search engines to increase its visibility and traffic.
  • PPC advertising: launch and management of advertising campaigns in search engines and social networks to attract the target audience.
  • Social media: management and optimization of social media accounts to increase the audience and improve the brand image.
  • Email marketing: creating and sending emails to retain and attract customers.
  • Analytics: data analysis to determine the effectiveness of marketing campaigns and identify areas for improvement.
  • Content marketing: creation and optimization of content that helps the brand establish itself as an expert in the industry and attract target customers.
  • Marketing automation: use of special tools to automate marketing campaigns, which allows you to reduce the time for many routine tasks.
  • Web analytics: analysis of user behavior on the site, which helps to determine and improve the user's journey around the site.
  • Reputation management: monitoring and management of brand reputation on the Internet.
  • Video marketing: creation and optimization of video content to attract and retain the target audience.
  • Influence on opinions and lobbying: using social networks and other tools to create a community in which you can lobby brand interests and influence user opinions.

Additional tasks in Internet marketing include:

  • Mobile marketing: optimization of the site and content for mobile devices, as well as the use of mobile advertising to attract the target audience.
  • Local marketing: website and content optimization to attract the target audience in a certain region.
  • Marketing in messengers: using messengers such as WhatsApp to communicate with customers and attract the target audience.
  • Referral marketing: using customer recommendations to attract new customers.
  • Contextual advertising: advertising on websites and blogs that attract the target audience.
  • Cross-selling: selling related goods or services to increase profit per customer.
  • A/B testing: testing of various variants of the site, content, advertising, etc. to determine the most effective options.
  • Internet reputation: creation and management of a positive Internet brand reputation, as well as elimination of negative reviews and comments.
  • Influencer marketing: using popular bloggers and celebrities to promote products or services.
  • Affiliate marketing: establishing partnerships with other companies for mutual support and attracting new customers.
  • Authority marketing: creating brand authority and attracting the target audience through blogs, webinars, online courses, etc.
  • Content marketing on mobile applications: creation and optimization of content for mobile applications to attract and retain the target audience.
  • On-site marketing: using technologies to attract the target audience in real time, for example, via Bluetooth beacons.
  • Marketing on YouTube: creation and optimization of video content to attract and retain

Attack the same:

  • Retargeting: the use of advertising campaigns to attract the target audience that has already visited the site or shown interest in a product or service.
  • Analytics: collection, analysis and interpretation of user behavior data to improve the effectiveness of marketing campaigns.
  • Project management: planning and management of various marketing projects to ensure their implementation on time and budget.
  • Automation marketing: use of software tools to automate marketing processes, such as automatic responses to emails, data collection and analysis, etc.
  • Marketing on marketplaces: optimization of products and services on marketplaces such as Amazon, eBay, Google merchant center, etc.
  • PR marketing: creation and management of the company's public relations to improve its reputation and attract new customers.
  • Internet anonymity: the use of anonymity on the Internet to protect privacy and protection against cyberattacks.
  • Product development and hypothesis testing: conducting research and analysis to determine the needs of the target audience and create a product that meets these needs.