Why does a business need Crowd marketing?

Crowd marketing is a modern way of brand promotion through the placement of recommendations and discussions on forums, blogs, in comments to articles and on social networks. This form of promotion forms trust in the company, creates a natural presence in discussions and increases recognition among the target audience.
Instead of intrusive advertising, crowd marketing works gently and natively. Your brand is mentioned in relevant topics, where potential customers share their opinions, look for advice and leave feedback. This creates a positive information background and contributes to the growth of loyalty.
The crowd marketing service from SK marketing is a proven tool that gives your business a competitive advantage: natural external links, growth of authority in the niche and additional traffic to the site.
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Types of Crowd marketing services
Analysis of niche sites
We define forums, blogs and communities where topics related to your field are actively discussed. We take into account the popularity, liveliness of discussions and the composition of the audience.
Recommended for everyone who wants to be in the right place at the right time
Strategy development
We create a publication plan: where, how often and with what message to post comments. We select the optimal topics and wording for the target audience.
Recommended for projects with targeted promotion
Creating native comments
We prepare comments that are perceived as personal advice and experience. Without templates and advertising, only useful, relevant information.
Recommended for companies that value organic perception
Placement from authoritative accounts
Publications are conducted through active accounts with history. This strengthens trust and helps comments not to be deleted by moderators.
Recommended for those who want the effect "from within the community"
Moderation of dialogues
After the publication, we follow the strain: answer questions, supplement information, form a full-fledged discussion.
Recommended for brands that care about reputation
Reporting and analytics
We record each placement, collect data on responses, inclusion and impact on search visibility. You get a transparent report.
Recommended for those who are result-oriented


Tools used by an SEO specialist

Google Tag Manager
Google Tag Manager is a tool for managing tags on the site without the need to edit the code. Simplifies the configuration of analytics, events and conversion tracking, integrates with Google Analytics and other platforms.

Google Analytics 4 (GA4)
Google Analytics 4 is a tool for analyzing user behavior on the site. Allows you to track traffic, interaction with content and conversions.

Hotjar
Hotjar is a service for analyzing user interaction with the site. Click maps, heat maps and surveys help to improve usability and increase conversions.

SEMrush
SEMrush is a comprehensive platform for competitor analysis, keyword selection, site audit and position monitoring. Suitable for SEO and content strategies.

SEO PowerSuite
SEO PowerSuite is a set of tools that includes Rank Tracker, Website Auditor, SEO SpyGlass and LinkAssistant. Allows you to perform a full site audit, track positions and manage link building.

Collabator
Collabator is an exchange for posting content articles and obtaining backlinks to the site. Convenient for increasing the credibility of the site in search engines.

Ahrefs
Ahrefs is a universal tool for website promotion, including link profile analysis, competitor research and keyword selection. Helps to build an effective linkbuilding strategy.

Google Search Console
Google Search Console is a tool for analyzing and improving the visibility of the site in the Google search engine. Helps to track keyword positions, fix indexing errors and improve SEO.


Stages of work on Crowd marketing
1. Analysis and strategy
The analysis of the niche, target audience and competitors is carried out. Placement sites (forums, blogs, Q&A sites), campaign goals and communication style with users are determined.
2. Selection of topics and venues
Relevant discussion topics are formed and active platforms are selected, where the target audience is present. A preliminary analysis of activity and moderation of resources is carried out.
3. Accommodation and interaction
Comments, answers and posts with a native mention of a brand or product are created and posted. Communication is built naturally, with an emphasis on benefit and involvement.
4. Control and optimization
Placement, user reactions and link safety are tracked. Based on the results, the strategy is adjusted, effective directions are strengthened and weak links are eliminated.
What customers say about us
I can't help but leave a positive review for Sergey Kozlov and his SK-SEO team for their comprehensive approach to business. I recommend them for cooperation!

Anna
Magnetic LandI rarely leave reviews, but now I really want to do it! It is difficult to find a specialist with whom it is easy, clear, fast and with humor...

Olga
Silk Dentist (Kharkiv)
Victor
Ozon GroupSergey, thank you for the excellent work and assistance to our company. We will definitely recommend you to everyone…

Victor
Vesta & Svadebka Salon-ShopWe worked with Sergey not for long, but fruitfully. In half a year of work - he created the SMM department, trained the staff, set up the work of the department. All the tasks agreed upon in the contracts were completed.

Eugene
WikimapiaThank you very much) they gave a free and detailed consultation. They helped a lot)

Andrey Alaev
Director of "HoFoFish"I really enjoyed working with Serhiy. He is a great specialist and a very nice person.

Oleg Adamov
Federation of Robot Sellers of Housing and Public Utilities of UkraineI would like to express my gratitude for the work on SEO promotion! The site began to occupy leading positions. It got to the top in 7 months, with no small competition.

Nikita
Furniture 7th (Kharkov)We have been cooperating for more than 3 years, the guys are professionals!

Victoria Kotko
Kyiv CBT CenterGreat guys! We liked everything very much, we will try to contact you again.

Demeshko Mykola Vasyliovych
VTP UkraineMany thanks to Sergey Kozlov for the quality work, for the individual approach. Cooperation and work at the highest level! Success and prosperity!

Evgeniy Slivka
Insurance company "Inter-Polus"
Cost of Crowd marketing services
The price of crowd marketing is formed individually and depends on several factors: the number of publications, the complexity of the topic, the level of activity of the sites and the requirements for accounts. We offer transparent conditions and select the optimal amount of accommodation for your budget and goals.
You can order both a one-time campaign and a regular placement with monthly analytics and adjustments. We do not use templates and automation, only manual work, live presentation and quality discussions.
If you want to increase brand awareness, build natural links and strengthen your reputation, crowd marketing will be an effective addition to your marketing strategy.
Contact us to get a personalized offer.
Short list of works
From$100/Month
Site analysis and selection
Development of placement strategy
Writing and publishing comments
Discussion moderation
Reporting and analytics